Let's face it.
We've ALL sent a 16-paragraph email, and that moment after we've hit the send button on this potentially life-changing email, we've wondered silently to ourselves:
"Should I have sent that? Was that a little too much?"
(Spoiler: YES, IT WAS TOO MUCH, NOW I WANT TO THROW MY LAPTOP LIKE A DISCUS INTO A LAKE.)
I'm so selfishly excited about this episode of the podcast that I can barely contain myself.
My guest Talia Koren and I talk about how to reach out to influencers in a way that respects their time and makes it 10x more likely that you'll receive a response.
Talia is the founder of the popular meal prep business Work Week Lunch. (Now exited)
(Since this episode was recorded, Work Week Lunch has been featured in The New York Times, Prevention, and many more.)
Before starting WWL, Talia was a recruiter for contributing writers at Elite Daily and a staff writer herself on the entertainment, news, and health teams.
The skill set of being able to reach out to people in an effective way is a force multiplier for your life.
Learn it and use it. This skill is especially helpful if you want to:
- Earn media to get your side business off the ground.
- Get a new job in a new field.
- Reach out to an expert and ask for advice.
Listening Options
In this episode you'll learn:
12:26 - How most people approach media outreach and what you can do instead.
24:10 - How to reach out to individual influencers.
41:22 - The structure of a good outreach email. (Subject line, body, PS.)
51:10 - An incredibly easy way to get busy people on the phone.
Talia also has a free resource for BMC listeners: 3 Teardowns of standard media pitches.
3 ways I can help you level up your communication skills:
1. Private Coaching: I’m the secret weapon top Performers at Google, Netflix, and the US Army trust for people skills coaching. Imagine what I can do for you.
2. Social Accelerator: Social Accelerator is my proven self-paced + group coaching system for turning social awkwardness into confidence, overthinking into action, and hesitation into meaningful connections.
3. My group convos audio guide. Join over 5,000 overthinkers who have supercharged their group conversation skills using tested strategies in my 56-minute audio training.
I'm Jeff Callahan
I make it nearly impossible for overthinkers to fail at improving their people skills. (I've helped hundreds of people over the last 10 years)
Want to never run out of things to say in conversation again so you connect with more people and make new friends?
Want to speak up more in important meetings at work so you get promoted faster and have an awesome career?
Want to develop unshakeable social confidence and competence so you can walk into any room and feel like you belong there?
As your coach, I'll help you move forward faster.
